... a must for avid readers

Keisha Hill, Gleaner Writer

When you read a book, it feels great to put yourself into a world the writer has created. Ask any avid reader they, too, would agree that reading a book is practically the same as watching a movie.

During the Black Friday Weekend event, November 27 to 29, Sangster's Book Store, Mall and Village plazas, will highlight the importance of reading and gaining insight on issues that matter to the reader, new understanding of the world around them.

Books make perfect gifts but, for book lovers, Christmas is a special time to indulge in the luxury of all types of books. Sangster's Book Store has put together a collection of the season's best books, perfect for all tastes, that will make someone's Christmas special this year.

Michelle Naraysingh, corporate affairs and marketing manager, Sangsters Book Stores, said readers can apply the insight gleaned from books to their everyday life, or as a way of building knowledge to enrich lives.

"We recognise the needs of the Jamaican consumer and we want to ensure that we provide the best values to Jamaicans. So instead of shopping online or overseas, we are providing that experience right here in our store," Naraysingh said.

Sangster's Book Store has made it easy to turn Christmas into great reading with discounts of up to 80 per cent storewide, with special discounts on cooking and coffee-table books. discounts will also be offered on gifts for children as well.

"Normally, if you had $5,000, maybe you could purchase two items. However, with the discounts, you can get four to five purchases depending on the price range," Naraysingh said.

The proprietor of X-tra's, who had suggested the Black Friday Weekend Sales event five years ago, will be having a storewide sale with up to 40 per cent off on most items.

Other stores participating in the three-day extravaganza include American Jewellers, Anne Martin, ARD2K, Artique, Body Accents, Casa de Parfums, Changes, Closet Cloud and Electro World. More than 30 stores in the Mall Plaza and Village plazas will be offering discounts of up to 75 per cent during the much-anticipated weekend sales event.

keisha.hill@gleanerjm.com